Our Founder, Susan, PA-C is 65 – Here Are Her Non-Negotiables When It Comes to Her Skincare

We can all agree that there’s places in life where you can cut corners and save a few bucks, and there’s areas you absolutely cannot. For something as precious (and on display!) as your facial skin, this is one of those areas where investing in medical grade skincare will pay dividends, and you can show off the results daily! But what in the eyes of a professional are the skincare necessities? This month we grabbed a little time with our Founder Susan, PA-C to get the inside scoop on her skincare non-negotiables!

|Sun Protection, First and Foremost! – Sunscreen! Not a big shocker, right? Well, hear us out! Sun is the first and most important thing to avoid for our skin and protecting with sunscreen on a daily basis (even if you’re staying inside, even if it’s cloudy!) not only means a beautiful complexion, but also a longer life! Did you know that 1 in 5 Americans will develop skin cancer by age 70 and having 5 or more sunburns doubles your risk for melanoma? While we want our clients to have beautiful skin, we want even more for them to have a long, beautiful life! When Susan first met Dr. Obagi, the creator of ZO Skin Health Products, back in 1993, he successfully encouraged her to stop tanning her face completely (thank you Dr. O!) and we want to encourage the same for our patients. Avoiding the sun and using medical grade ZO Skincare sunscreens will help protect you for years to come!

|Add Retinol into Your Routine – An important adage to remember is how you treat your skin in private, you wear in public – and boy, does retinol make a noticeable change in our skin! While regular SPF use is number one, retinol isn’t far behind! The benefits of retinol for your skin are almost limitless – and the right dose will work for any skin type! Some of our favorite retinol benefits include increased collagen production, treatment of acne, decreased hyperpigmentation, brighter skin, targeting of wrinkles, clearer pores and more! When we use retinol on a regular basis, our skin cell production increases (think new, baby soft skin) and leaves you with fresher, plumper, clearer, younger-looking skin – making it one of the most cost-effective skincare secrets there is!

|Treat the Less Obvious Areas When you’re investing in medical grade skincare, it’s important not to ignore the other areas prone to signs of aging, aside from your face. PA-C Susan emphasizes the importance of treating your neck, décolletage, and hands. The skin in these areas is very different and needs to be treated much less aggressively – so it’s of utmost importance to see a person who is well educated on the products and what is best for your skin type. Another gem from Susan is not to forget to treat our lateral face. We can get “stuck” focusing on our nose, cheeks, mid forehead, and chin. Dr. Obagi teaches us to push products into our hairline so as to not forget our lateral face – because we all love to pull our hair back from time to time!

Our beloved Susan is 65 fabulous years of age and has been an early adopter of Dr. Obagi’s products – using them regularly since the first time she met him in 1993, when she was 34 years old. An attestation to her years of diligence is after having a face lift. When she went for her one week follow up and suture removal, the plastic surgeon asked if she was on a super diet of some kind. He said he had never seen someone heal so quickly and so well. Susan told him she thought it was her [link] ZO Skin Health® use and not her evening wine diet, but we’ll never know for sure (wink, wink). Here at [link] Skin Iowa, PC, we just want to see you glow, and it all starts with the right skincare routine. Call us today, we’d love to share more skin secrets and help customize a plan to get your skin looking its best: 515-223-0119

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